Distilling performance into an online platform

The Lakes Distillery wanted a new website to bolster their online presence and enhance user experience, aligning both aesthetically and technically with their established brand. The new design needed to provide a user seamless interface allowing easy product exploration and tour booking, while reflecting their strong brand identity.

Additionally, improving the mobile experience was a top priority, emphasising fast and responsive rendering to cater to the growing number of mobile users accessing the website.

In-depth discovery

We began with in‑depth discovery workshops, working closely with The Lakes Distillery team to understand their brand, audience and commercial objectives. These insights shaped a bespoke design that elevated the brand’s premium positioning while remaining flexible and scalable for future growth.

Seamless migration

Our performance specialists planned and executed a carefully managed migration. This ensured the transition to a new platform protected organic visibility and minimised disruption, safeguarding traffic and accessibility throughout the replatform.

The final site strikes a balance between robust technical performance and a refined, premium user experience. Replatforming to Shopify Plus delivered more efficient systems, allowing the internal team to focus less on platform management and more on brand and growth.

The new website supports stronger customer lifetime value, improves retention and provides a future‑ready foundation for The Lakes Distillery’s continued expansion—both online and beyond.