0
YearsA business built over time, with the depth and experience that comes with it.
About IDHL
Doing the work properly
The best work comes from bringing the right things together. Strong thinking Strong thinking, and strong delivery. The right people and right tools. We bring a clear sense of what matters. We are ambitious about results, but practical about how they are achieved, and that shapes the way we work with clients and with each other.
Thoughtful, commercially minded and built to keep improving.
0+
ExpertsMore than 500 people across the business, bringing specialist expertise from across the group.
0
LocationsLondon, Manchester, Leeds, Southampton and New York.
0
Connected brandsIDHL at the centre, with MTM, Fostr and Vervaunt adding their own specialist strengths.
How we got here
Our legacy
IDHL has grown through decades of digital, expanding its reach, deepening its expertise and building a broader mix of capabilities.
Through acquisitions and organic growth, we’ve built a highly experienced agency, with a clearer sense of what matters, what lasts and what clients actually need from a modern marketing and digital partner.
.webp?language=en)
Our brands
IDHL is part of a wider group of specialist brands. Each one brings its own perspective, strengths and way of working. Together, they add depth to the business and create more opportunities to bring the right expertise into the work.
The MTM Agency
Brand, creative and integrated campaign thinking for organisations that need more clarity, stronger ideas and sharper communication.
Visit MTMFostr
Premium design forward eCommerce expertise, with a focus on building elevated online experiences for ambitious brands.
Visit FostrVervaunt
Specialist performance marketing expertise, particularly in ecommerce, with a clear focus on growth, efficiency and media effectiveness.
Visit Vervaunt
Our values
The things that are important to us.
Shared success
We do our best work when our clients are doing well. That keeps us focused on what matters, pushes us to think long term, and builds relationships based on trust, honesty and results.
Better together
Strong people working well together will always beat good people working in silos. We bring different skills, perspectives and specialisms together because the work is stronger when it is shared.
Always curious
We ask questions, test new technology and ideas and keep looking for better answers. That applies to strategy, delivery, and AI, where standing still is never the right move.
Get it done
Ideas matter, but they are only worth something when they turn into action. We take ownership, move things forward and keep the standard high.
Our Chief Executive Officer, Lewis Sellers
.webp?language=en)
“For all the talk about technology, the real difference still comes from people bringing everything together. Their judgement, their care, the way they work together and the standards they set for themselves. That is the part of IDHL where value is created and what I care most about as we grow.”
Our team
Meet the people that make IDHL
IDHL is shaped by people who care about the work and the way it gets done. More than 500 teammates, from different backgrounds, disciplines and perspectives, but with a shared expectation when it comes to thinking clearly, working well together, using technology thoughtfully and delivering work that matters.
IDHL Labs
AI that’s focused on the work
IDHL Labs is where we turn AI into a real commercial advantage across IDHL. We build and connect tools that help our teams move faster, make better decisions and improve results. At the centre of that are two core platforms: the Labs Intelligence Platform, which helps teams identify opportunities and prioritise action, and the Labs Campaign Platform, focused improving the creative process across paid media.
The end result is faster delivery, clearer visibility and stronger performance for our clients.
News & insights
- Insight
What health & beauty consumers really want in 2026: Four trends redefining brand strategy this year
- Insight
Reverse commerce: Putting reduce, reuse, recycle at the forefront of your brand
- Insight
How to design your future-proof eCommerce roadmap
- Insight
5 digital challenges stalling stronger membership experiences and how to overcome them
- Insight
Five agents: making agentic AI work for you
Let’s talk about what you’re trying to achieve
We’ll help you make sense of where you are and what to do next.