Capturing +186% organic performance in just six months

How Byte Federal climbed the SERPs and claimed top position visibility in a hyper‑competitive crypto market

Case Studies
Byte Federal

Byte Federal is one of the largest Bitcoin ATM operators in the US, offering crypto ATMs and merchant POS systems to support user-controlled digital finance ecosystems.

Client

Byte Federal

Website

Visit Site

Category

Finance

Services

Digital Marketing

The challenge

The cryptocurrency market is highly competitive, and Byte Federal was looking for an edge to grow their organic presence.

Ahead of the IPO stage, Byte Federal wanted to increase organic visibility and position for the primary keyword ‘bitcoin ATM’. But with over 1,300 ATM locations across the US, optimising for each location was not realistic. IDHL came into the picture, ready to push Byte Federal’s organic performance to new heights.

Getting money from a Byte Federal bitcoin atm

Our approach

Our strategy? Aggressive link acquisition to close competitor gaps and increase page authority. Instead of tackling keywords by location, we targeted the phrase ‘find a bitcoin atm near me’ as well as ‘crypto ATM’ and ‘bitcoin near me’. Our experts optimized the content for this page according to E-E-A-T best practices and quickly identified and built backlinks to boost domain authority.

The results

Within just six months, we successfully closed the link gap and drove all primary keywords into top five traffic driving positions. ‘Bitcoin ATM’ had over 20,000 monthly searches across the US and began in position 10 on SERPs in May 2025 - as of January 2026, this keyword is in position three. Over this same timeframe, ‘bitcoin ATM near me’ has increased from position eight to four.

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organic impressions

+0%

non-branded impressions YoY

increase in keywords in top three rankings

Top 0

position for 'bitcoin atm'

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position for 'bitcoin atm near me'

Testimonials

"This industry is absolutely crawling with charlatans who hide behind “SEO takes time” while they light your budget on fire and email you graphs no normal human can decipher. It’s honestly offensive. IDHL is not that. They actually do what they say they’re going to do — which, in SEO, is apparently a revolutionary concept. Not only did they deliver, they overdelivered. In a world full of smoke, mirrors, and absolute clown behavior, they’ve been a rare beacon of competence. ... Also—and this somehow makes it even more annoying for their competitors—they’re genuinely the kindest, smartest, least scammy team ever. 10/10. Would trust them with my rankings, my brand, and possibly my emotional wellbeing."

Laurie Argall, CMO, Byte Federal