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The Studio

A creative and production studio built to deliver high-quality work at pace, from campaign assets to motion systems and everything in between.

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Where the work happens

The Studio is where strategy, creative and production come together to turn ideas into tangible assets and campaigns.

It is set up to handle high-quality and high-volume creative work, bringing together designers, editors, motion specialists and AI-enabled workflows in one connected environment. That means we can move from concept to execution quickly, adapt work as it evolves and maintain consistency across everything we produce.

The result is a more reliable way to deliver creative, whether that is a single campaign, a suite of assets or an ongoing content system.

Always-on studio support

We can work as an extension of in-house teams, providing ongoing creative and production support. That can include day-to-day asset creation, campaign rollout, reactive content and continuous optimisation, helping teams keep pace with demand without compromising quality.

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  • Creative production and design

    The Studio team develop the creative assets that bring brands and campaigns to life. That includes design, film and animation, digital assets, social content, and campaign materials, all delivered with consistency and attention to detail across every format.

  • Content systems and asset creation

    We build structured, efficient approaches to content production, helping brands create, manage and scale assets more effectively. That includes templates, modular systems and repeatable formats that make it easier to produce consistent work over time.

  • AI-enabled production

    Through IDHL Labs, The Studio can apply AI-enabled workflows to support content generation, versioning, editing and optimisation. This allows us to increase output, reduce turnaround times and create more variations, while maintaining creative control and brand integrity.

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AI-generated creative production

AI can speed up ideation and production, helping to test more, explore more routes and learn faster. 

Powered by IDHL Labs, we combine creative thinking with AI-enabled workflows to produce, adapt and optimise content at scale. That might mean generating high volumes of paid social creative, building product content systems for eCommerce, or rapidly testing and refining campaign assets based on live performance.

The result is a more efficient production model that gives teams more output at a lower cost but with the same level of control and quality assurance.

Powered by IDHL Labs

Our AI Creative offer is built on IDHL Labs, where we turn AI into practical products and tools across IDHL. At the centre of our incubator is our two core platforms: Labs IP, which helps teams spot opportunities and prioritise action more clearly, and Labs CP, which improves how creative is tested, developed and refined across paid media. Everything is built around live delivery, so the focus stays on what helps the work run better and perform better.

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Let’s talk creative.

FAQs

The Studio is where strategy, creative and production come together to turn ideas into tangible assets and campaigns. It is set up to deliver high‑quality work at pace, from campaign assets to content systems.

We create and deliver campaign and brand assets across formats, including design and layout, digital assets, social content, presentations and campaign materials. The focus is on consistency and detail, whatever the channel or output.

Yes. We can act as an extension of your team, providing ongoing creative and production support. That can include day‑to‑day asset creation, campaign roll‑out and reactive content, helping you keep pace with demand without compromising quality.

The Studio brings designers, editors, motion specialists and AI‑enabled workflows into one connected environment. This helps us move from concept to execution quickly, adapt work as it evolves, and maintain consistency across what we produce.

Content systems are structured, repeatable ways to create and manage assets at scale. This can include templates, modular systems and repeatable formats that make it easier to produce consistent work over time.

Yes. Through IDHL Labs, The Studio can apply AI‑enabled workflows to support content generation, versioning, editing and optimisation. The aim is to increase output and reduce turnaround times while maintaining creative control and brand integrity

Our AI Creative offer is built on IDHL Labs, where we turn AI into practical products and tools across IDHL. The briefing references two core platforms: Labs IP (to help teams spot opportunities and prioritise action) and Labs CP (to improve how creative is tested, developed and refined across paid media).