Streamlining Freeths' legal digital experience

The challenge

Freeths, a leading UK law firm, faced a growing challenge: their current website no longer matched their modern, client-focused approach. With a cluttered, outdated WordPress site and complex navigation, visitors found it hard to get the information they needed.

As a firm focusing strongly on user-friendliness, trust, and accessibility, Freeths’ digital presence needed an upgrade.

It was vital that their site reflected their commitment to offering high-quality, practical legal services. The goal was not only to modernize the design but also to enhance functionality and ease of use.

Our approach

Enhancing design and navigation

We started with a detailed competitor analysis and stakeholder interviews to understand Freeths’ goals. The result was a modern, clean design aligned with their brand identity. By simplifying navigation and adding advanced filtering, we made it easier for users to quickly find relevant content.

A flexible CMS

We moved Freeths from WordPress to Umbraco, offering a more secure, flexible, and user-friendly platform. Fully integrating Cloudinary for easy content management and an intuitive CMS, Freeths’ team can update the website quickly, responding to client needs in real time. 

Building for growth

We built the site for scalability, incorporating flexible components to support Freeths’ long-term goals. We worked closely with the team to ensure the website matched their sustainability credentials, positioning them as forward-thinking and client-focused.

The results

The redesigned Freeths website is a modern, user-focused platform reflecting the firm’s prestigious reputation. The user-friendly interface and added flexibility of the Umbraco CMS have set them up for continued growth in a highly competitive legal market.