The challenge
Austad’s Golf is a family-owned, third-generation golf retailer. Over the past five years, the Austad website experienced fluctuating visibility and organic growth in early 2025. IDHL stepped in with a performance-optimized campaign designed to redirect Austad’s SEO efforts positively.
Performance declined after a platform migration in 2025. Austad’s Golf approached us to help enhance the digital presence of their eCommerce store and increase visibility for targeted product pages.
Our Approach
Technical SEO excellence was the foundation of our strategy, starting with identifying and fixing issues from the migration that hampered crawlability, indexing, and performance. We enhanced structured metadata and optimized content for key product pages, including golf simulators—a vital growth area for the business.
To back these onsite improvements and bolster authority, we consistently built targeted outreach links focusing on the golf simulator section of the site.
The Results
The response was exceptional. Functioning as a true extension of Austad’s Golf team, our close collaboration delivered results rapidly—achieving Page 1 rankings within two months after the campaign began. This positioned Austad’s Golf for their strongest organic performance year yet.